Shorts: 60-second real estate tips from Chance Brown
The first year is the toughest, and you should have your financial needs covered
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The first year is the toughest, and you should have your financial needs covered
Referrals can drive your business toward success, but you have to ask for them
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Referrals can drive your business toward success, but you have to ask for them
Don't make it about you, make it about them
How to set yourself apart from other agents
Change your follow up strategy and see what happens
Just be honest and you might get some positive responses
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Just be honest and you might get some positive responses
Do these things in your first month to hit the ground running
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Do these things in your first month to hit the ground running
Not every touch base has to be about real estate
Most of your followers aren’t ready to buy a home, so post stuff that they actually care about
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Most of your followers aren’t ready to buy a home, so post stuff that they actually care about
It’s ok if a least isn’t ready right now
Tell a story with your data so it makes sense to a client
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Tell a story with your data so it makes sense to a client
Leave short, relevant voicemails that give leads a reason to call you back
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Leave short, relevant voicemails that give leads a reason to call you back
Personalize your follow up with open houses
It’s a buyers market and we need to help manage expectations for sellers
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It’s a buyers market and we need to help manage expectations for sellers
What are your expectations for learning?
You are both the ceo and employee in your business. You need both mentalities to succeed
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You are both the ceo and employee in your business. You need both mentalities to succeed
Is there anyone you want to hear from?
Make it sound like you
The first 5 min sets the tone for the whole conversation
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The first 5 min sets the tone for the whole conversation
Personalize your updates
Ask for the referral, but make it less salesy
Don’t discount your commission just because another agent already has
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Don’t discount your commission just because another agent already has
You get the client if you can respond first.
Find a way to make the numbers work for your clients
Rates are high. Learn how to talk about them.
It’s not a hurdle to jump over, so don’t treat it like one
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It’s not a hurdle to jump over, so don’t treat it like one
Lead generation is easy. Converting leads is hard.
Be compassionate and ask questions
FORD- Family, Occupation, Recreation, Dreams
Assume you have the business and focus on next steps
AI is a tool that can be used to enhance your consultations
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AI is a tool that can be used to enhance your consultations
Earn trust before you make your case
Minimize contract cancellations by understanding why they’re buying in the first place
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Minimize contract cancellations by understanding why they’re buying in the first place
Don’t negotiate. Discuss the value you bring
Dig a little deeper to find out why it's not a yes right now
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Dig a little deeper to find out why it's not a yes right now
Don't make assumptions when it comes to objections
You have to find the right fit for YOU
Never be afraid to ask for business
A CRM will make your life easier and grow your business
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A CRM will make your life easier and grow your business
Conquer the plateau most agents hit by year 3-4
Educate buyers-make sure they understand their unique situation
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Educate buyers-make sure they understand their unique situation
Slow down and don't skim over details. Be diligent.
AI can help you and hurt you. Be mindful of what you use it for
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AI can help you and hurt you. Be mindful of what you use it for
Consistently prospect & focus on the pillars of your business to get through market ebbs and flows
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Consistently prospect & focus on the pillars of your business to get through market ebbs and flows
Market shifts happen. Be prepared for the hard conversations with your clients.
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Market shifts happen. Be prepared for the hard conversations with your clients.
Focus on what you can control in this industry
Build up your business this spring for a successful 2026
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Build up your business this spring for a successful 2026
Make your systems scalable
What you focus on, expands.
Keep asking why until you get to the reason that truly matters
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Keep asking why until you get to the reason that truly matters
Share your gratitude with others and what you receive might surprise you
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Share your gratitude with others and what you receive might surprise you
Take calculated risks & make bets on yourself
Learn from others in the industry and your business will grow
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Learn from others in the industry and your business will grow
Stay up to date with news in the real estate industry. Your business and your clients will benefit
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Stay up to date with news in the real estate industry. Your business and your clients will benefit
Here's what you should get out of a business coach
Just be yourself and your people will come
Always practice something new before you try it on a client
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Always practice something new before you try it on a client
Add sales training to your business plan this year
More frequent conversations puts you top of mind when the time comes to make a real estate decision
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More frequent conversations puts you top of mind when the time comes to make a real estate decision
You need to prioritize the things that will help you grow your business
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You need to prioritize the things that will help you grow your business
A great script for your listing appointments!
Set yourself up for a great 2026 by reaching out to your database in December
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Set yourself up for a great 2026 by reaching out to your database in December
Enhance client satisfaction by being there on move in day
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Enhance client satisfaction by being there on move in day
Spend time on things that will grow your business and delegate the activities that help run it.
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Spend time on things that will grow your business and delegate the activities that help run it.
Understand your “why” to help you start 2026 off right
Spend money on things you will actually use for your business
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Spend money on things you will actually use for your business
Start 2026 off right
Don’t just abandon your clients after close
Make time for the important activities in your business
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Make time for the important activities in your business
5-5-5 is way to remember and easy to do
Spend time on the leading indicators to drive your business forward
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Spend time on the leading indicators to drive your business forward
The simple answer is to just find more people to add to your sphere
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The simple answer is to just find more people to add to your sphere
Know where you’re getting your business so you can focus on the activities that will get you clients
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Know where you’re getting your business so you can focus on the activities that will get you clients
Business cards get lost. Be proactive in your referral network
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Business cards get lost. Be proactive in your referral network
Just do the thing. Stop overthinking it
We are currently in a shifting market. Homes take more work to sell than a few years ago
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We are currently in a shifting market. Homes take more work to sell than a few years ago
Your marketing plan for sellers can make the difference in earning a clients business or not
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Your marketing plan for sellers can make the difference in earning a clients business or not
Set your expectations with a client early so its easier to revisit when things change
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Set your expectations with a client early so its easier to revisit when things change
You can’t control the economy, but you can control 3 things to help sell a home
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You can’t control the economy, but you can control 3 things to help sell a home
Come join CB&A, Realtors! DM for info/call 832-678-4770
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Come join CB&A, Realtors! DM for info/call 832-678-4770
Thanks to Rusty Gates for the tip!
Spend time with other agents to learn from each other and to combat loneliness
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Spend time with other agents to learn from each other and to combat loneliness
What a buyer’s agent should do in a hot seller’s market
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What a buyer’s agent should do in a hot seller’s market
5 negotiation tips for realtors
5 parts to negotiating a real estate transaction
When prospecting, focus on deepening relationships and have fun
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When prospecting, focus on deepening relationships and have fun
Eliminate fake work and distractions to stay focused and productive through the day
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Eliminate fake work and distractions to stay focused and productive through the day
Tips for new realtors
Tips for working from home as a realtor
To be successful, you have to be consistent and manage your time
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To be successful, you have to be consistent and manage your time
10 Tips for prospecting for clients to build your sphere
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10 Tips for prospecting for clients to build your sphere
Paying for leads doesn’t have to end at one client. Build a referral business from those leads
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Paying for leads doesn’t have to end at one client. Build a referral business from those leads
SWOT analysis helps you make decisions about your business and marketing
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SWOT analysis helps you make decisions about your business and marketing
The value of a client is how many people are referred to you
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The value of a client is how many people are referred to you
Having a mentor teach you how to run your own business is critical for success as a new realtor
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Having a mentor teach you how to run your own business is critical for success as a new realtor
A time audit will shine light on how much time you waste doing unproductive things
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A time audit will shine light on how much time you waste doing unproductive things
Talk to a financial professional to help you organize salary & savings
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Talk to a financial professional to help you organize salary & savings
All new agents at CB&A, Realtors get paired up with a mentor for their first 5 transactions
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All new agents at CB&A, Realtors get paired up with a mentor for their first 5 transactions
What to do if you don’t know any home buyers or sellers
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What to do if you don’t know any home buyers or sellers
Make sure your top referrers get top tier service
Quality mentorship is so important when you start a career as a real estate agent
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Quality mentorship is so important when you start a career as a real estate agent
Interview brokerages before you join to one!
Build good processes in your CRM. you’ll be able to sell business to other agents when you retire
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Build good processes in your CRM. you’ll be able to sell business to other agents when you retire
5 traits of successful newly licensed realtors
The clear cooperation policy is good for sellers
There are tons of real estate investment strategies out there btw
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There are tons of real estate investment strategies out there btw
Know the contracts you’re asking people to sign
Just match the amount from the pre-approval letter and your client is protected
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Just match the amount from the pre-approval letter and your client is protected
Realtors, just use words to communicate and avoid a potential lawsuit with emojis
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Realtors, just use words to communicate and avoid a potential lawsuit with emojis
Take time out of your week to practice
Be mindful of what non-agents might think of your social media and the value you bring to the table
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Be mindful of what non-agents might think of your social media and the value you bring to the table
Taking care of yourself means taking care of your business
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Taking care of yourself means taking care of your business
3 Simple steps to earn referral business from your clients
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3 Simple steps to earn referral business from your clients
Don’t just tell clients real estate is a great investment…prove it
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Don’t just tell clients real estate is a great investment…prove it
Just say "one of my clients..." when talking about your business
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Just say "one of my clients..." when talking about your business
Prospecting is meant to deepen relationships
read your contracts!
find a broker that gives you the value you pay for
If it’s not giving you a a good return on your energy, then something needs to change
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If it’s not giving you a a good return on your energy, then something needs to change
how to be consistent
Get a transaction coordinator so you can focus on getting clients
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Get a transaction coordinator so you can focus on getting clients
Top 5 mistakes of New realtors
Looking to transition into real estate? These careers do well
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Looking to transition into real estate? These careers do well
Focus on leading indicators in your business and success will come
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Focus on leading indicators in your business and success will come
time blocking works, as long as it's tailored to you
facts are great, but not everyone cares about numbers
Realtors own their own business. Get an email address that reflects that
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Realtors own their own business. Get an email address that reflects that
Get better at marketing what you actually do
Take the successful ideas of others and tweak it for you!
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Take the successful ideas of others and tweak it for you!
what to do if you struggle with lead generation
if your bad at short form video you need to practice
advice on adding videos to your marketing strategy
How to improve your videos for social media
4 Steps to map your customers journey
consistency is key
stay top of mind to earn business from clients
how to win real estate clients
build community with a cookbook
how to nourish your referrals and grow your business
Don’t just look the part. Learn how to BE the best
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get involved and learn from others in your industry
clients want to work with YOU!
Focus on what you do well and let others do the things you're not good at
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Focus on what you do well and let others do the things you're not good at
The best way to focus and stay productive
Just do the simple shit
4 Questions to ask a future broker
New year, new habits
How to stay accountable in your business
kick off the new year by touching base in december
How to network effectively
Rebranding in your sphere of influence
Everything works, nothing doesn't
Real Estate is a cool job
Practice makes competent