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Chance Brown.

3 x 3 = Success

Chance BrownChance Brown··2 min read

From the archive. I first wrote this in June 2015 on my old blog. Some of the tools, names, and numbers have changed since, but most of it holds up.

3x3

As a busy real estate agent it can sometimes be difficult to take a step back from your business and evaluate how things are going, set goals, and focus on what you have to do to reach those goals. I mean, you've got clients calling all the time, closings to attend, homes to show and list, negotiations, prospecting, and a pile of administrative work. Not to mention, you probably have a social life and/or family that require your attention. (It should also go without saying that you need to take to time to read awesome blog posts.) There are only so many hours in a day, so where do you find the time for everything?

In a previous post we talked about periodization as a tool to laser focus your business on the things that help you achieve your goals faster. Periodization is tough and might not be for everyone. So here's an option that is a little easier to digest and implement, but still requires the same level of focus to reach your goals. It's called the 3x3 method and has proven successful for a lot of people.

Don't put the cart before the horse when it comes to planning the execution of your goals. Make sure that you have solid, actionable goals in place first.

Once you've got a set of goals, now we focus on the execution using the 3x3 method. This is so simple sounding when you first hear it that it's almost easy to dismiss. Don't do that. If you stop reading now, not only will you miss out on my quick wit, but you might miss out on that one tip that takes you from having a bunch of good ideas to acting on those ideas and letting your great ideas take you to the next level. Here you go...

Each month you set 3 goals or select 3 items from your Do, Doing, Done board. Then, each week you select 3 steps you need to complete to reach those 3 monthly goals. Once you have those set for the month, the next step is to go about removing all distractions and hurdles in the way of reaching those goals. Deflect, delegate, outsource, or just say no. Laser focus yourself on the three. Don't stop until you've completed them.

Much like periodization, the key to success is the focus. Imagine though, for a minute, if at the end of the year, you had completed 36 big goals or projects. How awesome would that be? Try it for a month and see what happens. You might be surprised not only by how it isn't as easy as it sounds, but by the sense of accomplishment you feel once you've reached those three goals that have been lingering on your to-do list.

All the Best.

Chance Brown

Written by

Chance Brown

Broker/Owner of CB&A, Realtors, Commissioner on the Texas Real Estate Commission, and host of Top 5. He writes about the real work of building a real estate business. More about Chance → Work with Chance at CB&A →

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